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datafuelX: The Time Is Now: Reinventing the Premium Video Marketplace 

datafuelX: The Time Is Now: Reinventing the Premium Video Marketplace 

Sean Cunningham, President & CEO, VAB will lead agency and publisher leaders from Fox Corporation, dentsu, TelevisaUnivision, and Initiative in a conversation about building a more connected marketplace that expands reach for advertisers, unlocks more demand for publishers and makes Premium Video simpler to plan, buy and sell in the AI era.

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VAB at Advertising Week 2026

VAB at Advertising Week 2026

VAB returned to the Advertising Week New York stage this year for a dynamic lineup of thought-provoking sessions featuring some of the industry's most influential voices. Missed the conversations? Watch the sessions on-demand now and explore fresh perspectives, bold ideas and actionable insights shaping the future of Premium Video!

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The Latest

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Pharma TV ad campaigns spark online search surges and sales lifts
EMARKETER
US Healthcare and Pharma Ad Spending 2025
EMARKETER
Why VideoAmp Thinks It Can Bust Nielsen’s TV Ratings Monopoly
Forbes
Pharma TV ad restrictions could disproportionately affect Black, Hispanic, and Asian consumers
EMARKETER
VAB’s Sean Cunningham Blitzes Nielsen’s ‘Big Data’ at CIMM Conference
The Measure
Streaming Sports Boom Means More Confusion, More Frustration and More Bills
The Wrap
VAB report: YouTube nukes 179 million problematic videos over six years
The Desk

VAB Signature

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Register Now: Advanced Audiences for Advanced TV

Register Now: Advanced Audiences for Advanced TV

New Webinar in partnership with MRI-Simmons on Tue, November 10th 2026 @ 12:00 PM EDT. As buyers demand more than impressions, audience insight is becoming the new currency across FAST, CTV, and streaming.

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Casual Fridays Episode 1: Listen Up and Watch

Casual Fridays Episode 1: Listen Up and Watch

Podcasts are no longer just for listening. In the premiere episode of Casual Fridays with VAB, Rachel Wurzburger, Marketing Manager, Content & Insights, and Rohan Gosalia, Associate Director of Measurement Intelligence, get comfortable with the data behind the rise of video podcasts, exploring how premium streaming platforms, creator influence and audience trust are creating new opportunities for advertisers.

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