VAB Happenings

Here’s the Scoop: The Latest at VAB

VAB Leading Conversations

Stay up-to-date: Hear from VAB and other industry leaders as we discuss important topics, strategies and innovations in media today.

VAB Asks Media Ratings Council to Suspend Nielsen’s Accreditation

VAB Asks Media Ratings Council to Suspend Nielsen’s Accreditation

As widely reported in AdAge, Variety, Adweek, The Wall Street Journal, B+C and more, VAB formally requested Nielsen’s MRC accreditation for their national TV service be revoked due to multiple, major and persistent violations

Learn More

VAB Signature

Our marquee line-up: Discover our unique VAB-led initiatives and programs.

Webinar: Meeting Industry Challenges: Guidance and Solutions for Marketers in Adopting an Audience-First TV Buying Approach

Webinar: Meeting Industry Challenges: Guidance and Solutions for Marketers in Adopting an Audience-First TV Buying Approach

We asked over 200 marketers to tell us about their TV buying strategies and evolution to more modern, data-driven TV buying approach. Get an insider’s look at how your peers and clients are approaching their campaigns.

Learn More

VAB in the news

More news
Press center

Press Center

The Latest at VAB: News, Company Updates & Assets

Explore

New Member

AMC logo
A marketing and media technology company, focusing on digital video advertising and analytics, that delivers unrivaled performance and client service. They use data science and expert human know-how to maximize outcomes and align each customer's Brand Mentality™ at speed, no matter what lies ahead.
Learn More
bulb

Looking for more?

Check out our extensive content library for the resources you need to make informed marketing and video strategy decisions.

Search our library

You have questions. We have answers.

Get immediate access to our Insights library.