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VAB Exposes Hidden Dangers and Costs of Digital Ad Fraud

VAB Exposes Hidden Dangers and Costs of Digital Ad Fraud

Titled "Hidden Costs: Three Critical Business Ramifications of Digital Ad Fraud," VAB's recent insights release takes a deep dive into digital Ad Fraud and the reputational, financial, and legal risks it poses to advertisers. Read more on Market Realist.

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VAB in the News

  • The recipe for streaming profitability: Balancing revenue and costs like a chef
    The Current
  • Top Nielsen Competitors And Where They Stand in 2024
    AdAge
  • Cablefax Daily: ‘Swiftie Effect’ Takes NFL Viewership Up a Notch
    Cablefax
  • Beauty Brands in the Super Bowl - How Taylor Swift, Women's Sports and Social Are Driving These Ads
    AdAge
  • Cynopsis Sports Roundup: What drove viewership for the NFL’s record-breaking season?
    Cynopsis
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