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Cynopsis 07/17/24: Eighty-one percent of US adults are concerned about how companies use the personal data
Is It Time For Radio Broadcasters To “Thelma & Louise” Over The Demographic Cliff?
Jacobs Media
VideoWeek's The Video Advertising Guide 2024
How To Really Be A Force for Good: The Global Consequences of Ad Fraud, Transparency & Accountability
MarTech 360
3 reasons addressable TV advertising has solidified its upfront presence
Why TV’s Annual Upfront Sales Might Seem Like Groundhog Day
The Wall Street Journal
66% of U.S. streamers would rather watch free video content with ads than pay for ad-free subscriptions
The Current
Meta Seeks Do-Over In Battle With Advertisers Over Inflated Metrics
Cynopsis Media Tech Update: Key Findings from VAB Study on Common Misconceptions Around Ad Fraud
VAB Tackles Marketers’ Lingering Ad Fraud Fears
Radio+Television Business Report

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