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Mind, Body & Media

How Consumers and Brands Are Addressing Mental Health Together During COVID-19
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A Fresh Take On
Top Digital Content Genres
Featured

Engaging Frequent Video Streamers Through Cinem

Frequent Video Streamers are more likely to be frequent movie goers and will be the first to head back to the theater
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A Fresh Take On
Top Digital Content Genres
Featured

VAB’s Setting the Screens Week

Daily ‘Five Fast Facts’ on The Evolving Video Streaming Landscape Content Engagement and The Ad Opportunity in Premium Digital Video
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Five Fast Facts
Do the Right Thing
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A Fresh Take On
Mind, Body and Media
Mind, Body and Media

How Consumers and Brands Are Addressing Mental Health Together During COVID-19
A Fresh Take On
Engaging Frequent Video Streamers Through Cinema
Engaging Frequent Video Streamers Through Cinema

Frequent Video Streamers are more likely to be frequent movie goers and will be the first to head back to the theater
Five Fast Facts On
VAB Setting the Screens Week
VAB Setting the Screens Week

The Latest Facts on Multiplatform Video Consumption Habits
Impact In Action
Welcome to TV
Welcome to TV

$1.3 Billion in New TV Ad Spending From 283 Brands
Advocacy in Action
New VAB Analysis Proves Nielsen’s Impaired Measurement
New VAB Analysis Proves Nielsen’s Impaired Measurement

An illuminating look at the data
The VAB Top 10
Our 10 must-read Insights charts of the quarter
Our 10 must-read Insights charts of the quarter

VAB’s 10 most requested and talked about slides to help you make more informed decisions and set you up for success
Impact In Action
Proven Strategies & Tactics In Audience-Based TV Buying
Proven Strategies & Tactics In Audience-Based TV Buying

Success Stories Highlighted Through Real-World Case Studies
Webinar
An Online Talk with Sean Cunningham on the Halo Effect of TV
An Online Talk with Sean Cunningham on the Halo Effect of TV

The Global TV Group presents an Online Talk to discuss the rich analysis around VAB's ground-breaking work
Impact In Action
Analyzing Outcomes From The Tech Giants’ TV Investment
Analyzing Outcomes From The Tech Giants’ TV Investment

How brands can apply these winning marketing strategies to common business challenges
A Fresh Take On
Beyond the Headlines
Beyond the Headlines

The State of TV Today and the Opportunities of Tomorrow
Five Fast Facts On
Paramount+
Paramount+

The Latest on This Newest Streaming Service by ViacomCBS
What Is?
What Is Audience-Based Buying?
What Is Audience-Based Buying?

Clarifying marketing topics and terms

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