Stay up to date with VAB’s 10 must-see charts of Q3.
You’re busy, so we’ve summed up our most popular insights content this quarter. In 10 charts, see what’s hot in marketing right now.
Download to find the latest charts on:
- Addressable TV: Advertisers are very satisfied with addressable TV and plan to invest more in it next year.
- Igniting consumer action: TV campaign launches for first-time advertisers lead to an immediate surge in website traffic.
- Daily Privacy: The amount of data generated every day is a sign of how important data privacy and security should be in life.
- Marketing terminology and acronyms: According to a 2023 Myers Report, fewer than 30% of media professionals are “presentation/discussion ready.” Avoid awkward nods and vague “mm-hmms” with our glossaries of essential marketing and advertising terms.
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