How Fubo, a Live TV Streaming Platform, Used Linear TV ads to Drive Subscriptions

Alberto Horihuela, Co-Founder & CMO of fuboTV and Philip Inghelbrecht, Co-Founder & CEO at Tatari joined VAB's Industry Spotlight Webinar and shared learnings and success strategies for data-driven linear TV buying.  

Watch the full discussion below. 

fuboTV is an ad-supported, sports-first live TV streaming platform also offering news and entertainment programming. This session will highlight how fuboTV and its partner Tatari were able to create and measure a campaign that was impactful across both media and creative messaging. 

VAB’s Industry Spotlight series brings you fresh and innovative insights to inspire new thinking and ignite brand success.