VAB Leading Conversations
The Big Picture: Exploring CTV’s Primary Opportunities and Challenges
Connected TV Advertising Preview: 2022, presented by VideoNuze
There is a lot of enthusiasm around CTV because it is the first medium to marry the best of TV advertising with the best of digital advertising. In this “big picture” session, learn what CTV’s primary opportunities are, and also what challenges still need to be addressed.
Speakers
- Ethan Heftman – SVP, Advanced Advertising & Digital Sales, A+E Networks
- Nicole Scaglione – Global VP, OTT and CTV, PubMatic
- Andy Schonfeld - VP of Client Services, Tatari
- Stacey Stewart – U.S. Chief Marketplace Officer, UM
- Danielle DeLauro – EVP, VAB (moderator)
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