Samba TV Q1 '22 State of Viewership Report

Samba TV’s Q1 2022 State of Viewership Report is a comprehensive overview of television, Connected TV (CTV), and advertising viewership. Looking forward, as the Upfronts and midterm elections heat up, learn more about trends in audience viewership consumption. This includes tips on how to reach specific age groups, different ethnicities, and audiences across the political spectrum.

Download Samba TV's Q1 '22 State of Viewership Report below for more insights into:

• How to target key demographics you are missing on linear
  
• How to prepare for the SVOD ceiling
  
• Linear and streaming TV trends
  
• Viewership for the Superbowl and Beijing Olympics