Together, this reflects a more than doubling of their annual investment versus only three years ago.
To put these expenditures into perspective, FAANG collectively now rank as the No. 2 TV spender in the U.S. behind only Procter & Gamble. This brief analysis shows how the major tech giants are doubling down on their TV investments.
This animated infographic illustrates FAANG's rise as a TV spender over the last decade. Click blow to watch!