Upfront Intelligence: Answering 5 Marketer Questions About Premium Video
Insights: Marketer FAQ

Upfront Intelligence: Answering 5 Marketer Questions About Premium Video

During Upfronts Week, learn why investing in premium video should matter to marketers

Premium Video platforms like streaming, linear TV and CTV are effective for brands of all sizes.

We're here to answer 5 common questions asked by marketers about investing in these premium platforms.

"Why is it important for my brand to align with..."

  1. Professionally produced, long form content?
  2. Emotionally engaging content?
  3. Brand safe environments?
  4. Partners that offer cross-platform accessibility?
  5. Trusted and transparent media partners?
Defining Premium Video: Professionally produced, long-form content with high emotional engagement in a brand safe environment regardless of platform or device and through transparent media partners

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