VAB Wins 2021 platinum marcom award
For Audience-Based Buying Insights & Strategic Communications
VAB was awarded a 2021 Platinum MarCom Award for Audience-Based Buying Insights & Communications!
Category: Strategic Communications
The evolution from a demographic-based TV buying approach to an audience-based one can unlock billions in revenue for brands. You can view some of our most popular audience-based buying research content below or by visiting the VAB Audience-Based Buying Insights Center.
ABOUT MARCOM AND THE MARCOM AWARD
MarCom is administered by the Association of Marketing and Communication Professionals (AMCP). The international organization, founded in 1995, consists of several thousand marketing, communication, advertising, public relations, digital, and web professionals. AMCP administers recognition programs, provides judges, and rewards outstanding achievement and service to the community. Since its inception in 2004, MarCom has evolved into one of the largest, most-respected creative competitions in the world. Each year about 6,500 entries are submitted from dozens of countries. MarCom Awards honors excellence in marketing and communication while recognizing the creativity, hard work, and generosity of industry professionals.
If you'd like to learn more about the MarCom Awards, click here.
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