The VAB Top 10 of Q4 2021
To help busy marketers stay up-to-date with the latest data, insights and analysis, we’ve gathered our 10 most-read charts in this Q4 VAB Top 10.
This quick read will equip you with the latest stats and analysis on a variety of topics, such as:
- New TV Advertisers – See which brands across what categories entered the national TV marketplace during the first half of 2021 vs. last year.
- Reaching ‘Corded’ and ‘Cordless’ audiences – Learn how a streaming video component delivers incremental reach and viewer engagement.
- Real-world outcomes via a case study - Learn how a luxury advertiser’s streaming campaign delivered cross-channel incremental reach.
- Diversity & inclusion strengthens brand engagement – Discover how to connect with Hispanic and Asian-American consumers, the fastest growing segments in the U.S.
- And more!
Want more detail or analysis on anything you see? Simply click on the charts to access the Insights piece it is sourced from.
Our 10 must-read Insights charts of Q4
VAB's 10 most requested and talked about slides to help you make more informed decisions and set you up for success
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