Are you not getting the campaign details you ask of walled garden platforms—so you're not sure how your ads are really doing? We get it.
You’re not alone. We spoke to brands and agency teams just like yours, and the struggle is clear—especially with bombshell reports on major brands unknowingly appearing in wildly inappropriate places, making it impossible to ignore the issue of digital ad fraud.
In this FAQ, see what your counterparts are saying, and most importantly, learn the steps you can take to get full transparency into your ad placements.
See the rest of the 5-part Marketer FAQ series where we answer questions like:
- Who is responsible for monitoring ad fraud within my campaign?
- How can I effectively address ad fraud within my campaign?
- Will prioritizing cost over quality impact my ad campaign outcomes?
- Does ad fraud pose any real risks beyond affecting my campaign metrics?
Want to learn more? Download the full guide to what marketers are saying (and doing) about digital ad fraud here.
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