Through custom analyses and real-world examples, together, VAB and Tatari show how TV campaigns help marketers by delivering on many common brand KPIs across the purchase funnel.
This presentation was shared during our VAB INSPIRE webinar with Tatari, How TV Advertising Grows Brands. You'll learn:
- Key reasons why TV campaigns are successful for brands
- How TV campaigns are delivering on common KPIs across the purchase funnel
- The main takeaways for marketers in today’s TV landscape
To watch the accompanying webinar with Jason Wiese SVP, Director of Strategic Insights, VAB and Amit Sharan, SVP, Marketing Tatari, click here.
How TV Advertising Grows Brands (webinar presentation)
Real-world analyses and case studies proving the full-funnel impact of TV
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