Social Video has transformed the way we consume and interact with video content.
The social video ecosystem has become a thriving hub for brands and a source of entertainment and information for millions of users worldwide. With ad investments expected to eclipse $40 billion in 2024, advertisers have certainly noticed. This piece will help marketers get a better understanding of the vast social video landscape.
What you’ll learn:
- The growing social video ad spend and future projections
- Different types of social video platforms and ad formats
- How the social video ecosystem is organized and the different aspects of the evolving digital world
- How content creators and brands monetize social video posts through the social feedback loop
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