What is data privacy? Let’s break it down.
135 billion HD streaming movies—that’s the equivalent of how much data the world creates daily. With a staggering amount of data fueling the advertising economy, how do advertisers keep up? You'll want to get the basics down and understand the building blocks for privacy-forward marketing.
In part 2 of our series, we answer 6 frequently-asked questions by marketers:
- What is data privacy & security?
- What are the core components of data privacy and security?
- Which types of data are businesses collecting?
- What kind of data should be safeguarded?
- Are certain data types more sensitive than others?
- What are the best practices for collecting customer data?
Understand, decode, and navigate data privacy & security in this 3-part series.
Designed for the marketer, our new comprehensive 3-part series is a one-stop shop of everything you need to know about data privacy and security. Access the rest of the series by clicking on each icon below.
Understand Privacy Legislation
Get a clear view of current data privacy regulations and what's coming next—in plain English.
Decode Key Terms and Definitions
Master the basics and understand the core components of data privacy.
Navigate Privacy-Forward Strategies
Discover actionable next steps to create personalized AND privacy-safe campaigns.
Here's a sneak peek at Part 2:
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