Paramount+

A New Premium Video Experience For Consumers

Paramount+ is a NEW streaming service from ViacomCBS, replacing CBS All Access.

Providing an array of premium content, this service is the latest entry into the streaming services by a major media company, combining live TV, TV and movie library content and originals all under one platform.

Marketers will be able to take advantage of this when their ad-supported tier launches this June. This will provide additional opportunities to follow consumer behavior, build incremental reach and align brands with high quality, premium content.

These Five Fast Facts on Paramount+ tell you what you need to know about this new streaming service and how it might influence your marketing approach.