Why Advertise in Cinema?

Eager to get started developing your own cinema ad campaign? Let’s first remind ourselves why cinema advertising builds brands and drives successful outcomes. Check out this white paper for more on the strengths of cinema as a video advertising platform.

The six key elements of a strong advertising platform

1
Offers Unparalleled Scale and Reach

76% of the U.S. population goes to the movies each year.

2
Ignites Sales and Business Outcomes

Popular movies can increase tourism by 31%, on average, to their featured destinations.

3
Fosters Emotional Connection with Viewers

Cinema offers a lean-in and engaged viewer. The result is an emotional connection to films and characters that lives for decades.

4
Increases Brand Fame Through Social and Cultural Relevance

Film has made an indelible impact upon our culture in a myriad of ways, including the creation of apparel, branded theme parks, Halloween costumes, and the creation of Broadway shows.

5
Provides Exceptional Measurement, Data and Analytics Capabilities

A variety of research opportunities allow campaigns to be measured for their impact across the consumer journey, from awareness to sales.

6
Delights With a Premium, Brand-Safe Programming Environment

The MPAA ratings system provides viewers and advertisers clear understanding of the content environment.

How Do I Get Started Advertising on Multiscreen TV?
How do I get started creating a cinema ad campaign?

Our insights work shows how cinema engages viewers and drives business

A Fresh Take
Engaging Frequent Video Streamers Through Cinema
Engaging Frequent Video Streamers Through Cinema

Frequent Video Streamers are more likely to be frequent movie goers and will be the first to head back to the theater
Infographic
Super Cinema Goers
Super Cinema Goers

Active Consumers, Super Spenders
Infographic
Movies Move Millennials
Movies Move Millennials

Cinema Ads Inspire Millennial Action
Video
Cinema Highlights Trailer
Cinema Highlights Trailer

Driving Action By Millennials, Delivering Outcomes For Brands

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Our Approach

Advertising on multiscreen video is proven to take your business or brand to the next level of success. Whether you are looking to increase.

Learn more

About us

Advertising on multiscreen video is proven to take your business or brand to the next level of success. Whether you are looking to increase.

Learn more