Embracing industry innovation and modern advertising targeting solutions
Question of the Week - Week of 5/6
Learn how utilizing innovative solutions can help marketers gain a competitive advantage
VAB’s 10 most popular charts to keep you up to date on ad fraud, shoppable TV, audience-based buying...
Why brands and agencies are increasing their adoption of audience-based TV buying
See how these businesses are increasing their customer base and website traffic
A fresh look at how marketers are adopting innovative TV strategies
Let's Get Down to Business - 6 key strategies that successful brands are employing
Let it Grow - Why is branding so important for niche brands with highly targeted audiences?
Topics like AI, Web3, Audience-Based Buying, Video Measurement, Streaming and Data
Real-world case studies from industry innovators
Category-specific guidance and best practices for using TV Measurement